Heinz releases gadget to put the squeeze on ketchup packets

Heinz has just rolled out a new product that the condiment company says is the “biggest innovation in sauce since the packet itself.”

Earlier this month, the world’s largest producer of ketchup announced the Packet Roller, a ketchup bottle-shaped gadget that allows users to squeeze the most out of a condiment packet.

“Do not click ‘purchase’ unless you are prepared to change everything about the way you sauce,” the Heinz Packet Roller website says. The roller goes for $5.70.

The roller is pocket-sized, can be added to a keychain, and features a packet corner cutter.

DAWG SAYS: ISNT THAT EXACTLY WHAT YOU WANT FOR CHRISTMAS?