Demand is high and St. Nicks are in short supply;

‘If you have a winter wonderland with no Santa, you’re in trouble’.

Talk about holiday humbug: It looks like Santa Claus might not be coming to every small town and city this year.

A tight labor market has many people across the U.S. unable to book one of Santa’s helpers to visit kids ahead of the holidays.

The head of a professional Santa Claus school in Denver said the region is down about 10-15% in Santas this year, while other Santa-staffing agencies say the demand is up over 120%.

One issue: Many older and heavier-set men are opting out of the job over concerns about their risk of exposure to COVID-19, especially in children who aren’t yet vaccinated.

Virtual or video visits are one solution that many are using to address the Santa shortage.

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